AC JumpStart Recipient Heirlume Among Google’s Inaugural Women Founders Accelerator Cohort

The startup makes trademark registration as easy and accessible as domain registration by providing the first self-serve professional-quality trademark search and application platform.

September 2, 2020

Twelve companies were chosen to participate in The (premiere) Google for Startups Accelerator: Women Founders cohort, the first of its kind that is open to both Canadian and American startups.

Co-led by Ashley Francisco, Google’s head of startup developer ecosystem in Canada, the Women Founders accelerator is geared towards tech startups with women founders in the seed to Series A stages.  

AC JumpStart Cohort 11 recipient Heirlume (formerly TradeMarkDIY) is one of the chosen twelve companies from the large applicant pool.

Co-founder and CEO Julie MacDonell is a sought-after senior-level IP lawyer who is also the most quoted trademark expert in Canada. Julie and her team are all intellectual property lawyers and CIPO/USPTO registered trademark agents reimagining the way trademark services are delivered.

The startup makes trademark registration as easy and accessible as domain registration by providing the first self-serve professional-quality trademark search and application platform.

“Heirlume is truly honoured to be among the five Canadian startups selected to participate in Google for Startups’ first Women Founders accelerator cohort out of 1000 applicants! The AC has been so critical to our growth and we are so appreciative of its support. We wanted to do something to give back to the AC community,” smiles Julie. “We created a promo code to enable AC clients to get 20% off trademark registration services.”

Interested Accelerator Centre clients are encouraged to reach out to their programs and client experience coordinator for the promo code.

The first cohort kicks off later this month and will run virtually until December 4.

 

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