Waterloo, Ont. - July 15th, 2010 - LoyaltyMatch Inc., the loyalty program computing company, today announced the launch of LoyaltyMatch OnDemand™ Social Loyalty, the industry's first real-time social loyalty platform blending traditional tiered-based loyalty program offerings with social incentives, social interactions and gaming and social word of mouth.

Traditional loyalty programs and location-based applications focus on transactional or tiered processes leading to a discounted offer which...

by Beth Schultz
12.07.2010 kl 04:28 | Network World (US)

Some IT execs dismiss public cloud services as being too insecure to trust with critical or sensitive application workloads and data. But not Doug Menefee, CIO of Schumacher Group, an emergency management firm in Lafayette, La.
"Of course there's risk associated with using cloud services - there's risk associated with everything you do, whether you're walking down the street or deploying an e-mail solution out there. You have to weigh...

The classes are over and it is time for some "Startup Stories". The 10 week long Boot Camp that University of Waterloo VeloCity students have been participating in at the Accelerator Centre welcomed two young, energetic and successful entrepreneurs. Ali Asaria, CEO, Founder, Well.ca and John Baker, Founder, President & CEO, Desire2Learn both took time out of their busy schedules to share not only a great deal of business knowledge with the group but they also told some fantastic stories...

Bloomberg Businessweek.com

Internet June 17, 2010, 12:01AM EST

Businesses Confront the Cloud Security Threat

As they embrace the cloud, companies remain skittish about entrusting data and computing tasks to outside vendors. Proposed solutions abound

By Arik Hesseldahl

As chief information officer of the 1,800-bed Orlando Health System, Rick Schooler needs to house 180 terabytes of medical images. That's more than three times the print holdings of the Library of Congress. "Within three years we'll be...

The Accelerator Centre is pleased to welcome Now Media Inc. as one of our newer Clients. Thomas Hagey, Co-founder, Editor, Content Manager and Heather Hagey, CEO bring years of business experience to this venture that creates content portals and websites for communities throughout Ontario and soon to be throughout Canada.

What does Now Media do? Well, they allow communities to create great exposure and opportunities for the entire city, town, village, etc. that they would otherwise not be able...

PerspecSys, an Accelerator Centre Client, travelled to California recently and returned home with a lot of new knowledge, valuable contacts, and one great recognition. PerspecSys was one of the Canadian companies selected to attend the 48 Hours in the Valley event put together by the C100 group (www.thec100.org/48hrs) which included over 40 International start-up technology companies.

One of the main events of the two day program was a pitch competition held at the Plug and Play Expo (www.plugand...

PRNewswire - PerspecSys Inc., maker of a cloud data security platform that ensures full control and protection of sensitive data used in the public cloud, wowed a judging panel of veteran Silicon Valley venture capitalists last week on the strength of its go-to-market strategy and unique value proposition.

PerspecSys was one of 40 companies, 15 of them Canadian, presented with an opportunity to make a two-minute "extreme elevator pitch" at Plug and Play Spring EXPO 2010...

With the results of a recent total cost of ownership study on hybrid vehicle adoption, CrossChasm Technologies is featured in OEM Off-Highway Magazine.  Read the article below:

As fleets aggressively drive toward next generation vehicle adoption, CrossChasm Technologies, a leading provider of green consulting services for fleets, released today a total cost of ownership study on hybrid vehicle adoption.  The study provides guidance for fleets on how best to uncover the true long-term cost and...

Sober Steering Sensors has received $1.46 million in federal government funding to develop a new mechanism touted as capable of drastically reducing drunk driving, and creating hundreds jobs.

Dennis Bellehumeur, Founder and CEO of Sober Steering Sensors, has been involved for 20 years in brain injury rehabilitation and who sits on several boards related to alcoholism and traumatic brain injuries, and said it was this work that led him to develop the device, which fits invisibly into a steering...

Mike McDerment, President and CEO of FreshBooks was kind enough to give up some valuable time to come to the Accelerator Centre last week to talk to a group of students from the University of Waterloo VeloCity Program. Mike's main message was to make sure you find the right partner or partners to dive into your start-up endeavour. FreshBooks is currently looking to expand their employee base and are looking for some great people to fill those roles. The following excerpt has been passed on to...